Cutroom for Product Teams
Ship product videos as fast as you ship features
Product managers, developer advocates, and startup teams who need to create product demos, feature announcements, and tutorial videos. Cutroom automates video production so product teams can communicate updates at the speed of development.
Pain Points
- -Product updates ship faster than marketing can produce videos
- -Demo videos require screen recording and editing expertise
- -Technical content needs to be made accessible for non-technical audiences
- -Video production budget competes with product development
Use Cases
- +Create feature announcement videos from changelogs
- +Produce onboarding tutorials for new users
- +Generate quick tech explainers for developer audiences
- +Build a library of product tip videos for support deflection
Recommended Templates
Tech Explainer
Technology-focused explainer with futuristic visuals
Quick Tutorial
Step-by-step tutorial format
Professional Explainer
Clean, professional educational content with b-roll footage
Breaking News
News-style format with headlines and sources
Key Concepts
Video Template
A reusable preset combining voice, visual, audio, and layout settings.
AI Video Pipeline
An automated workflow that produces videos from text using AI.
AI Agent
An autonomous AI module that handles one step of the pipeline.
Hook
The opening seconds designed to grab viewer attention.
Call to Action (CTA)
A prompt encouraging the viewer to take a specific action.
Pacing
The rhythm and speed at which a video unfolds.